Practice assignment using a real case
Now it's your turn. Below, you will find some assignments that need to be completed and sent in for review. The next lecture will be available next week.

Product: Booking.com Platform
Case 1: there are three features with brief descriptions: you need to prioritize them.
- Feature 1: Filter hotels by your friends reviews
- Feature 2: Opportunity to trade for the cost of a hotel room
- Feature 3: Recommendations from city dwellers about unusual sights

Case 2: your boss introduces a feature, you need to ask her some questions about it.
Feature: Opportunity to trade for the cost of a hotel room

Case 3: you have a feature, now you need to predict which metrics it will affect and how.
Feature: Filter hotels by your friends reviews
Additional Matherials
Filling out the file (practice assignment)
Make a copy of this file, then fill it out and submit into the form below
Share your Homework with Michael Karpov

If you have any questions about this lecture, feel free to ask your Mentor
Homework is reviewed within a couple of days after submitting.
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Course Program (60 lectures and workshops)
Section 1: "Basic Product Manager Skills"
  • Mock interview
  • Immersion into an existing product
  • What is a Product Manager?
  • Product Manager skills and traits
  • Product Team processes and development synergy
  • Product metrics
  • Mock-ups - How to create an effective UI
  • CustDev
  • Prioritization and A/B testing
  • How to determine your PM level (Novice, Junior, Mid-level, Senior) and how to level-up
  • Applied analytics
  • Conclusion / Final
20 hours of theory + 20 hours of practical application
Section 2: "Skills for Mid-level Product Manager
  • Unit economics
  • Product Manager Soft Skills
  • Product Manager Documents
  • Differences in working with B2B- and B2C-products
  • How to quickly hypotheses and determine the MVP
  • Offline Business Digitalization
  • Making the case for your project
  • Subcontractors
  • Growth hacking
  • Reboots / Overhauls
  • Job Interview
  • Conclusion / Final
Section 3: "Mobile Products"
  • Designing a mobile application
  • How to onboard new users
  • Setting up mobile analytics and conducting A/B testing
  • Prototyping a mobile application
  • Under the hood of mobile applications
  • How to promote a mobile app to an existing audience
  • Appstore and Google Play Store Secrets. What you need to know about these platforms.
  • Mobile App Promotion / Marketing + Conclusion / Final
20 hours of theory + 25 hours of practical application
Section 4: "Product Manager Level-up"
  • Product Managers' Common Mistakes
  • Product Vision
  • OKR and Planning
  • Working with a Remote Team
  • International Products
  • Monetization
  • Work with budgets
  • Hiring a team
  • Competitor Analysis
  • Market Size and Share Evaluation
  • AI Product Management
15 hours of theory + 15 hours of practical application
Section 5: "Thesis (Graduation project) and Employment Assistance "
  • Thesis (Graduation project) work to add to portfolio
  • Resume preparation
  • Preparing for a job interview
  • Final review and advice
10 hours of theory + 5 hours of practical application
So what's next?
Next lessons will be available in July 2020!
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